Selected Work
Index / 01 Current

Hey Sid

A Person-Based Marketing platform that keeps B2B teams visible, trusted, and connected to the decision-makers who influence every deal.

Senior Software Engineer

Role
Senior Software Engineer
Founded
2024
Customers
100+ across Europe
Offices
Gothenburg & Stockholm

Hey Sid combines targeted advertising, content creation, and sales outreach into a single account-based-marketing system. It is built for mid-sized B2B firms in industrial and technical sectors that run long, complex sales cycles, replacing a stack of agencies and disconnected tools. Customers include Mynt, Mercuri International, Snigel and Alpaca.

The platform works in three pillars: Always On keeps brand visibility continuous among key stakeholders, Precision Connect identifies decision-makers and personalises outreach, and Authority Builder drives a consistent LinkedIn content strategy. It manages Display, Meta and LinkedIn advertising and refreshes ad creative every 60 days.